Podcasting 101 for Small Businesses

Did you know you could market your business, build customer relationships, entertain and educate an audience and maybe earn some extra money doing it?

Learn about podcasting and how you can use this expanding medium to market your small business. In this introductory program, we will go over the basics of podcasting, what equipment you need, how to distribute it, how to prepare for your first show, and how to monetize.

Both audio and video podcasting will be covered.

Presenter: Sal DiVincenzo, Coordinator of Digital Services at Middle Country Public Library

Sal DiVincenzo is the Coordinator of Digital Services at Middle Country Public Library and the co-host and producer of the library’s weekly podcast. With over 300 episodes, the podcast provides patrons with an audiovisual look at the things happening at the library, discussions about books, movies, music and more.