My name is Loide, and I am the creator behind Loide & Co., a business I started in 2020 with the dream of creating a cleaner, more intentional environment for everyday living. While working in the medical field and also going to school to become an ultrasound technologist, I found comfort and creativity in making candles from my kitchen. What began as a small passion project quickly turned into something much bigger! A brand built on wellness, self-care, and meaningful experiences. Balancing healthcare and entrepreneurship taught me the importance of creating spaces that feel peaceful, comforting, and safe for both the body and mind.