How to Construct a Business-Generating Capability Statement

Stand out. Get noticed. Win the work.

This interactive session led by Lauren Linakis, Assistant Director at the Farmingdale SBDC, helps small business owners create a clear, compelling capability statement—the one-page document government buyers actually read. You’ll learn how to clearly articulate what you do, prove past performance, highlight true differentiators, and present your business in a way that opens doors to contracting opportunities. Walk away with a draft capability statement, practical examples, and a repeatable framework you can refine and reuse as your business grows.

Topics Covered:

• What a Capability Statement is and why it’s essential for government and agency contracting

• How to identify and target the right government agencies and decision-makers

• Key elements of an effective, one-page Capability Statement

  • Core Competencies

  • Past Performance

  • Differentiators

  • Company Data

• How to clearly communicate your value and stand out from competitors

• Practical tips for using your Capability Statement to open doors and generate new business opportunities